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Adam Pretorius

I am proud to call Iowa City home—it has all the culture and arts of a big city with the comfort and nostalgia of a small town. I believe in community and a sense of place and enjoy the many unique opportunities that scatter the area. -Adam Pretorius

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Why Adam?

Where it all comes together – his mastery of technology, his Finance degree and MBA, his creative problem solving skills and his love of IowaCity – is in his decade long career as one of the area’s respected real estate brokers. In fact, Adam’s driving passion is using creativity and innovative thinking to help area residents achieve their real estate goals.

Adam has earned a stellar reputation among his peers in the industry and clients alike. He is a two time winner of a Gold Star Award, nominated by his peers for his outstanding professionalism and integrity. Clients award his incredible service with high referral rates and repeat business. They benefit from his extensive knowledge of the local market trends.

In addition to his local market expertise, Adam is also highly knowledge-able in the new construction sector. His wife, Amy, is a respected local builder and she adds to his knowledge by consulting with him when needed. Adam can walk a buyer through a home, whether new oran older home, and advise them on upgrades, a home’s true condition or its potential value.

But at the core of Adam’s success is not technology, but great customer service. He cares about each client and keeps them informed. He carefully listens to you and then formulates a plan of action. He calls it high tech meets high touch. Want to harness the future of real estate service now? MOVE Forward with Adam and Amy Pretorius.

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About Adam

Adam is a two-time graduate from the University of Iowa with a degree in Business/Finance and Masters in Business Administration. His organizational skills have always been strong, but he knew his best attribute was the ability to work with people. Adam quickly made the move to real estate and hasn't looked back. His background is in new home construction, as well as the vision to help you make the most of your home sales or purchase. He has built a reputation and brand of real estate marketing unique to the area. His passion for marketing and seasoned experience brings a depth of knowledge and is a powerful resource for any home seller or buyer. He is driven to find creative solutions for your next move.

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What Our Happy Clients Are Saying

With a long history of satisfied clients, Adam Pretorius has built his reputation on referrals from his excellent service and completely satisfied clients. The biggest complement is referral business from a raving fan wanting to share their experience with a close friend or family member.

Since my husband, baby son and I had relocated out of state, we relied heavily on Adam to assist with closing the deal. Adam kept us up to date with every necessary document, home repair and step in the process. He had knowledge on all local vendors and on banking specific questions. I cannot put into words how easy Adam made this process for us! To top it off, Adam even made himself available to help answer some questions we had related to buying a home in WI! If you’re looking for an experienced, technically savvy and professional realtor.


My wife and I were beyond lucky to have Adam guide us in the process of buying a new home.  We are now first time home owners (first time home hunters) and his knowledge, expertise, professionalism, and patience were extremely impressive and appreciated.  We asked way more  questions than normal couples I'm sure, and he always had an answer or would find one for us.  He was always extremely well prepared on tour days with a map of home locations we were looking at, itinerary for the tour, and detailed packets of information on all the homes. His honesty, experience, knowledge of the surrounding area and straight forwardness made it easy to trust him and respect his opinion and advice (which we needed).  He even so much as followed up with us a couple weeks after moving in and after his job was done, to make sure we were happy with our home purchase.  We will absolutely be recommending Adam to friends and family and will be coming back to him again ourselves when it's time for us to move on from this home.  Thanks for all your help and guidance Adam!


Adam takes his position as realtor very seriously!  He was one step ahead at any given time and always available with a quick response. I don't remember ever asking him a question that he did not know the answer too!  It also does not hurt that Amy Pretorious is at his side with the building and  remodeling expertise, that came in handy a time or too...


This was my first time buying a home, but I had two realtors over the years before him.  Adam walked me through the process, explained everything to me, and went the extra mile to help me make an informed decision.  He listened to what I was interested in and helped me find what I was looking for.  He was never pushy, instead giving me options and the space I needed to make an informed decision.  Adam fairly presented both sides of options I had.  What's more, Adam has integrity, doing what he said he would do when he said he would do it.  He was available to me and responsive to my needs.  He communicated well verbally and in writing, breaking points down for me to understand.  One of the things I like the most about Adam is that he is high-energy and aggressive, which you need in this market.  Additionally, Adam knows just about everyone and has excellent professional relationships, which I found played to my advantage. When it came time to negotiate, Adam far exceeded my expectations, saving me time and money.  Adam also is knowledgeable about spotting issues in real estate transactions, remodeling, and he has an eye for style.  In short, I completely trust Adam as he has top-notch knowledge and skill.  I will definitely use Adam again when I go to buy or sell in the future, and I strongly recommend you hire Adam too.


Working with Adam was an excellent experience in every way. He is an exceptional real estate agent and an all around great person to work with. We have worked with Adam twice now- once to buy our home and once to sell our home when we needed to move out of state. What makes Adam the best? He simply  goes above and beyond to meet your needs. He is an expert in the Iowa City market and can give clear, candid guidance in making the big decisions that accompany the home buying and selling processes. Adam is also an expert at presenting and marketing homes to get them sold. When we were selling our home, Adam staged the space, hired a professional photographer, created a 3D tour, and even used drone footage to show off our home and neighborhood. Our home sold quickly and above our asking price. He made this process as painless as it possible. I have recommended Adam to several friends and family members and will continue to do this as I know he will do a good job. I’ll say it again, he is simply the best.


Adam is hard working and highly knowledgeable. He is was able to relate his knowledge in easy to understand language to ensure we understood everything that was happening.  He was quick to respond to any questions or concerns we had about the process of selling our home.  His marketing is amazing.   I highly recommend Adam.  He will get your house sold for top dollar!

Latest News

Displaying the last 3 news

5 Reasons Buyers Prefer New Construction
Adam Pretorius
March 25, 2021

5 Reasons Buyers Prefer New Construction

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Market Winners (and Losers) of 2020
Adam Pretorius
December 23, 2020

The luxury real estate and new construction markets wins big in 2020

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Market Update - What's Ahead in 2021
Adam Pretorius
November 12, 2020

It's a Sellers' Market and this is guided by record low interest rates, high demand coupled with record low inventory, a rise in new construction projects, strong local economic growth and a post-pandemic trend towards suburbia. So how did we get here and what's ahead?

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